Content
Schedule
Application Process
Enquiries
Content
What You Will Be Learning:
- Key theories and frameworks that underpin entrepreneurship, including opportunity recognition, resource mobilization, and entrepreneurial ecosystems.
- Techniques for designing and innovating business models that can drive new ventures or revitalize existing businesses.
- Best practices and strategies for managing small businesses, including operational, financial, and strategic aspects.
- Approaches to fostering creativity and integrating diverse perspectives to solve problems and generate innovative solutions.
Outcomes:
- Provide a Comprehensive Overview of How Entrepreneurs Approach Planning, Organizing, and Managing a Business Venture.
- Evaluate the Classical Entrepreneurship Model and Analyse the Key Traits of Successful Entrepreneurs in Both Small and Large Organizations.
- Examine the Significance of Creative and Integrative Thinking, and Reflect on How Innovation Fits into the Contemporary Business Landscape.
This course can be exempted from First City University College’s Master of Business Administration.
Schedule
Intake: Sep
Class Timetable:
- Monday (2:00pm-5:00pm)
Application Process
- Download and complete the application form.
- Click here to download the application form
- Payment can be made to:
- Attach the following documents and email to microcredentials@firstcity.edu.my
- Application Form
- Copy of IC/Passport
- Payment Slip
Enquiries
